One Percent Realty creates new corportate video using BBN3 Video

VANCOUVER - Ian Bailey, Founder of One Percent Realty Canada has produced a new corporate video for online, mobile and social media. The video was produced by local video production company, BB3Video using their online, cloud-based video production platform.

One Percent Realty from Darren Chamish on Vimeo.

Mitch Drew from JACKSON MITCHELL ADVERTISING coordinated the video. "We suggested that Ian look to the BBN3Video solution as a cost effective way to create this high quality online video that captures the value proposition of One Percent Realty" Drew said. "The style of the video delivers a clear message about this excellent real estate service and highlights the unique benefits of the One Percent Realty brand".
For more information contact:

Ian Bailey
Founder
One Percent Realty
www.OnePercentRealty.com
1-888-966-3111 tel

Mitch Drew with Shannon Pearson on It's About Business

Here is the video from the interview I did with Shannon Pearson on It's About Business in AM650 Radio this week.

For more information on the show contact:

Shannon Pearson
It's About Business
show@shannonpearson.ca
www.shannonpearson.ca

For additional podcasts of the show visit:
www.am650radio.com/podcasts

Leafs first star of the game launches FIRSTAR line of clothing

Toronto Maple Leafs goalie James Reimer was the first star in the first regular season game last night shutting out the Montreal Canadians.

Vancouver based FIRSTAR apparel launched a new clothing line with the Toronto goalie and new commercials starring Reimer will begin airing in the Ontario market next week.

_______________________________________________________

Reimer shakin' all over
TORONTO SUN
Oct 7, 2011
While James Reimer was perfect in his 2011-12 season debut on Thursday, he could use a few lessons in marketing.

After blanking the Montreal Canadiens 2-0 at the Air Canada Centre, Reimer was told the victory would be good for sales of his line of sporting undergarments.

“I never thought about it that way,” he laughed. “But I guess the better I play, the better it is in that aspect.”

Over the summer, Reimer introduced his own line of underrudes and t-shirts specifically designed for athletes.

In an ironic twist, the company is called Firstar — the perfect name for a goalie who just happened to be the first star on this night.


CLICK HERE for the entire story at THE TORONTO SUN


Here is the new FIRSTAR James Reimer TV commercial



Mitch Drew
JACKSON MITCHELL ADVERTISING
778-235-0503
mitchdrew@dccnet.com

Autoway.ca sponsors Vancouver Canucks pre-season game.

Autoway.ca included period sponsorship of a recent Vancouver Canucks game as a part of their strategy.

"We wanted to really take ownership of the broadcast and running 6 x 15sec commercials, period sponsorships and Virtual Signage on the glass behind the goals achieves this" said Mitch Drew of JACKSON MITCHELL ADVERTISING who placed the media buy for Autoway.ca

Cyclo Vac is back on Hockey Night in Canada

VANCOUVER - Cyclo Vac built in vacuum cleaners is back on TV with their 'Hockey TV' commercial and will begin the season with Saturday's Ducks @ Canucks pre-season game at Rogers Arena on CBC and CBC HD Hockey Night in Canada.

The buy was placed by JACKSON MITCHELL ADVERTISING and the commercial shows excited hockey fans watching a game and celebrating a goal. When they spill their popcorn, Cyclo Vac comes to the rescue.

For more information contact:

Mitch Drew
JACKSON MITCHELL ADVERTISING778-235-0503 cell
mitchdrew@dccnet.com

Autoway.ca and Vancouver Canucks hit the ice this week.

VANCOUVER - One of BC's top automotive sales site, Autoway.ca is back on TV with the Vancouver Canucks this week and will be running TV commercials, game sponsorships and Virtual Signage during the broadcasts on Rogers Sportsnet Pacific.

The campaign was placed by Vancouver advertising agency JACKSON MITCHELL ADVERTISING. Mitch Drew from JMA said that the Autoway.ca/Canucks advertising works well.

"We began the Autoway.ca relationship with the Canucks in 2006. Last year Autoway.ca commercials, sponsorships and in-game signage ran from the first game of the pre-season..all the way to Game 7 of the Stanley Cup Finals" Drew said. "We see excellent web traffic from the advertising and benefit from the large audience REACH that Vancouver Canucks TV delivers. The lead generation during and after each game is strong and growing"

VIRTUAL SIGNAGE



For more information contact:

Mitch Drew
JACKSON MITCHELL ADVERTISING
778-235-0503 cell
mitchdrew@dccnet.com

New Good4U TV Commercial

Here is the new Good4U commercial airing in major US markets.



CLICK HERE for more information: www.GD4U.com

Mitch Drew
JACKSON MITCHELL DREW
778-235-0503 cell
mitchdrew@dccnet.com

Ground-breaking deal gives NBC rights to online NHL ad sales

Fresh off the biggest deal for U.S. television rights in its history, the National Hockey League has passed the puck on its digital advertising sales to its TV broadcast partner, NBC Universal.
The five-year deal announced on Monday means that the NBC Sports sales team will now sell ads for a channel it does not own – the NHL Network – as well as digital properties including the NHL.com website and NHL mobile sites and apps.

CLICK HERE for the entire story from The Globe & Mail



Mitch Drew
JACKSON MITCHELL ADVERTISING
778-235-0503
mitchdrew@dccnet.com

The Trouble With Groupon: Daily Deal Sites Need To Go Local

Written by Martin Tobias, CEO Tippr

Since filing for an IPO at a valuation estimated to be somewhere between $2 billion and the moon, Groupon has become the favorite punching bag of the press, taking some pretty hard blows over the massive sums it shelled out to build a customer base -$280 million – and a sales force – $108 million.

CLICK HERE for the entire article

EraseYourDebt.ca drive web traffic with new TV ad on JOY TV 10

EraseYourDebt.ca uses old school media to generate web leads

VANCOUVER - EraseYourDebt.ca is the web site for Canada Debt Helpline and the new TV create that began running on JOY TV 10 is delivering good phone and web traffic.

"Our strategy with web and phone lead gen is to use TV as the reach media..and with a simple and direct web precense, ensure that when an interested consumer visits the site, the lead capture form is easy to fill out' said Mitch Drew of JACKSON MITCHELL ADVERTISING.



The new site was created by JMA in April and this new TV was created by the in-house production team at JOY TV 10. Drew added, "We've worked with the in-house creative team at JOYTV 10 on a number of commercials...many that run on other stations like Global TV and Vancouver Canucks Hockey...and like how easy and affordable they are to work with"

For more information contact:



778-235-0503
mitchdrew@dccnet.com