Thursday, October 26, 2006
Ethnic Markets Account for One-Third of US Consumer Spending on Telecommunications
In 2006, US ethnic communities account for one-third of every dollar spent on consumer telecommunications services, according to The Insight Research Corporation. The largest minority group, Hispanics, represent nearly 44 percent of the US minority population and spend the most. The industry analysts say the ability to tap into the increased spending power of the Hispanic-American, African-American, and Asian-American communities will be crucial to the survival of telecommunications providers over the next five years.
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