Monday, July 06, 2009

Video Cameras in iPods: Bad News for YouTube?

More Mobile Uploads of Content Advertisers Don't Want to Buy

Within the first week of Apple's new iPhone 3GS being available, YouTube reported a 400% increase in mobile video uploads. Now TechCrunch reports a rumor that the next generation of iPods Touch and Nano will have video cameras. If so, the Google-owned site could soon be on the receiving end of a lot more one-the-go content.


This is bad news for Flip video cameras and their ilk. But it's also potentially bad news for YouTube and its bid to reach profitability. Here's why: YouTube users are already uploading 20 hours of video a minute to the service and, thanks to dead-simple, one-touch uploads on iPhones and iPods, that will quickly increase. Of course, these are precisely the videos that YouTube can't monetize and that advertisers don't want. As of this spring, YouTube had sold ads against only 9% of videos in the U.S.

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Friday, July 03, 2009

Phil's famous backwards golf shot

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Thursday, July 02, 2009

U2 360 World Tour Update

FASTCOMPANY Article on the U2 360 World Tour - Photos and Videos


U2 ONE Live Barcelona June 30th, 2009

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Wednesday, July 01, 2009

Fans Make Jackson King of Record Sales


As expected, Michael Jackson had several of the best-selling albums in the country last week as fans rushed to stores and download services in the days after his death last Thursday.

Three titles by Mr. Jackson each had more than 100,000 sales in the United States in the week that ended Sunday: “Number Ones” sold 108,000, “The Essential Michael Jackson” sold 102,000 and “Thriller” — which was reissued last year in multiple commemorative versions — sold 101,000, according to preliminary sales data from Nielsen SoundScan that was reported by Billboard. (Mr. Jackson’s music is released by divisions of Sony Music Entertainment.)

By contrast, the top-selling new album was the Black Eyed Peas‘ “The E.N.D.” (Interscope), with 88,000 copies.

CLICK HERE for the New York Times article

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Monday, June 29, 2009

P3 - New TV show from the West Coast



Mitch Drew
mdrew@s-vox.com
http://www.joytv.ca
http://www.twitter.com/mitchdrew

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Cannes Swept by PR, Integrated, Internet Winners


Tally Suggests Ad Age Is Over -- or, at Least, It's Evolved to Higher Plain

CANNES (AdAge.com) -- In a clear admission that the age of interruption is over, the most coveted prize at the Cannes ad festival went to an ad that wasn't made for TV, while a PR campaign broke the record for winning the most Grand Prix in a single festival.

CLICK HERE for the entire article at AdAge.com

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Thursday, June 25, 2009

Entourage Season 6 - July 12th - HBO

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Tuesday, June 23, 2009

First Look: U2's "360º" Concert Stage


When Bono and the boys  take the stage next week in Barcelona for the first date in their yearlong "360º" concert tour, the set will get as much notice as the music. Okay, that may be a stretch. But the stage is a departure from the standard rock concert setup, and the band is known for its lavish set designs (on their last tour, in 2006, U2 showed maps, walking cartoon figures and text on a beaded curtain hung behind the stage).  

CLICK HERE for the entire article at FastCompany.com

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Sunday, June 21, 2009

2012 - New Trailer

This is the NEW trailer for 2012.

Hold on.

Mitch


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Saturday, June 20, 2009

NBC, Microsoft Partner for Ad Sales System


With technology from Microsoft Ads, NBC Universal will begin selling commercial time on its broadcast and cable TV networks in a way that mimics online advertising sales.

The technology NBC will use in tandem with Microsoft will allow advertisers to target ads by demographic, according to The Wall Street Journal (via MarketingVOX).

It will analyze anonymous set-top box data from satellite and cable companies, and couple that with data - including purchasing habits, locations and the like - with other firms. Such data will be updated daily, said founder Chet Kanojia of Navic Networks, a TV ad tech firm that Microsoft bought last year.

For example, a real estate firm could place an ad across a handful of home improvement shows, then Microsoft’s technology can serve that marketer other shows that homebuyers/sellers are watching for potential ad placement, regardless of whether the content itself is relevant to real estate.


CLICK HERE for the entire story from MediaBuyerPlanner.com

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