Tuesday, October 16, 2007
Woods' new endorsement: 'Gatorade Tiger' to be unveiled in 2008
Woods to have his own drink in first licensing deal
By DOUG FERGUSON, AP Golf Writer
October 16, 2007
Tiger Woods will have his own brand of sports drink next year under an endorsement deal announced Tuesday with Gatorade that marks a couple of firsts for the world's No. 1 golfer -- his first U.S. deal with a beverage company and his first licensing agreement.
Gatorade said it will introduce "Gatorade Tiger" in March, with more products to follow. Woods even picked out the flavors himself, with the drink available in a cherry blend, citrus blend and grape.
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Posted by MITCH TV at 7:51 PM