Thursday, March 04, 2010

'Faces Of Social Media' Unveiled: Knowledge Networks, MediaPost Partner On Category Specific Research

To help marketers, agencies and publishers understand how social media is influencing consumer brand perception and purchasing decisions, Knowledge Networks has teamed with MediaPost Communications Inc., the publisher of Online Media Daily and the parent of the Center for Media Research, to launch the "Faces of Social Media," a new, long-term tracking study providing a consumer-centric view of social media's affect on 30 key product categories.

CLICK HERE for the story from MediaPost

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