MEDIA RELEASE
NEW YORK--(BUSINESS WIRE)--Nov. 17, 2005--Global Advertising Strategies (Global), a leading integrated-marketing, research and advertising consultancy, today announced the release of its new Multicultural Marketer's Toolkit, an in-depth resource for marketers on how to effectively reach 20 undervalued ethnic markets in the U.S., which amount to a total buying power of hundreds of billions of dollars. These ethnic markets signify a huge opportunity for marketers wishing to expand their customer base.
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