Saturday, January 12, 2008

Image Optometry announces Title Sponsorship of Super Bowl Coverage

VANCOUVER - Image Optometry has announced Title Sponsorship of this years Super Bowl Coverage on TEAM 1040 Vancouver. For the eighth year in a row, Bob "Moj" Marjonowich, host of TEAM 1040's weekend football show is heading to the Super Bowl, broadcasting live from Arizona! It's a crazy week and the Moj will be giving Vancouver sports fans the inside edge into Super Bowl week!

"We are pleased to be the title sponsor of this exceptional coverage of what is considered the worlds largest single game event" Image Optometry's Dr. Alan Boyco said. "At Image we love sports and we enjoy advertising in high profile sporting events".

In addition to sponsorship, Image will be introducing the radio portion of their new advertising campaign. TV commercials will be launched during the Vancouver Canucks vs Dallas game on Hockey Night in Canada March 11th.

Fred Beck of BECK Agencies is excited about working with Image Optometry. "Alan and his team are great clients...they run a first class business and are receptive to our ideas and strategies" Beck adds, "our sports marketing division enjoys having a client that sees the power of aligning their brand with the NFL, CFL, NHL and WHL"


Established in 1992 by Dr. Alan R. Boyco, B.Sc., O.D. as a simple optometry practice Image Optometry has matured into a chain of optometry clinics. They currently operate twelve locations in British Columbia. The locations operate as independent optometric corporate franchises that are owned solely by Doctors of Optometry. The company is experiencing phenomenal growth and are well on thier way to accomplishing the objective of positioning Image Optometry as the largest total eye care provider in Western Canada.

Dr. Boyco continues to be the driving force behind Image Optometry. He has been the Team Optometrist for the Vancouver Canucks (NHL) the Vancouver Giants (WHL) and the BC Lions (CFL) since 1994.

He was also the team Optometrist for the Vancouver Grizzlies (NBA) while they were a Vancouver franchise from 1995 through 2000. During the 2006 World Junior Championships (IIHF) hosted in Vancouver he was the Event Optometrist.


For more information contact:

Mitch Drew
BECK Agencies
Agency of Record for Image Optometry
604-520-9866 bus

No comments:

Post a Comment