Mitch Drew - MITCH TV
JACKSON MITCHELL ADVERTISING
Tuesday, December 27, 2005
Fine-tuned ad technologies expected to advance in 2006
Massive Inc. feeds ads in real time to games played on the Web or networked console services like Xbox Live.
BOSTON — MobiTV built its business by sending TV broadcasts to cellphones. People willing to stare at the small screen for extended periods can tune in channels such as ESPN and MSNBC.
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