Monday, June 29, 2009

Cannes Swept by PR, Integrated, Internet Winners


Tally Suggests Ad Age Is Over -- or, at Least, It's Evolved to Higher Plain

CANNES (AdAge.com) -- In a clear admission that the age of interruption is over, the most coveted prize at the Cannes ad festival went to an ad that wasn't made for TV, while a PR campaign broke the record for winning the most Grand Prix in a single festival.

CLICK HERE for the entire article at AdAge.com

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