Friday, April 24, 2009

‘Seattle P-I’ Site Traffic Plunges 23% Following Cancellation of Print Ed.

April 24th

Newspapers that are considering remaining in existence by going online-only will be concerned to hear that the Seattle Post-Intelligencer has seen its unique users drop significantly since it ceased publishing a print edition.

The paper’s website,, was down 23% in unique users in March, compared to March 2008, to 1.4 million unique visitors. It also fell off the list of top 30 newspaper websites, writes Broadcasting & Cable.

The Seattle Post-Intelligencer’s competitor, the Seattle Times, acquired a significant number of readers in March, up 70% to 2.2 million uniques.

Meanwhile, most of the other papers in the list of top 30 websites experienced double-digit growth in March over the previous March. The New York Times was up 7% - though online revenue in the first quarter dipped 8%.

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